{"id":8119,"date":"2019-04-29T11:34:17","date_gmt":"2019-04-29T07:34:17","guid":{"rendered":"http:\/\/blog.cs-cart.com\/?p=8119"},"modified":"2025-12-17T15:26:28","modified_gmt":"2025-12-17T11:26:28","slug":"4-common-ecommerce-marketing-myths-and-realities","status":"publish","type":"post","link":"https:\/\/www.cs-cart.com\/blog\/4-common-ecommerce-marketing-myths-and-realities\/","title":{"rendered":"4 Common Ecommerce Marketing Myths (and Realities)"},"content":{"rendered":"\n
\"4<\/td>Kate Lynch is a business and marketing blogger who spends his entire day writing quality blogs. He is a passionate reader and loves to share quality content prevalent on the web with his friends and followers and keeping a keen eye on the latest trends and news in those industries. <\/b><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Quick question for you: Have you ever come across articles that talk about how ecommerce marketing is causing the downfall of brick and mortar stores?<\/p>\n\n\n\n

I am sure the answer is a resounding yes<\/b>.<\/p>\n\n\n\n

What if I tell you that is nothing but a myth?<\/p>\n\n\n\n

It is important to know that everything on the internet is not a gospel truth\u2014a lot of these claims are based on the latest grapevines. And the internet is inundated with a lot of ecommerce marketing myths, which makes it hard to tell apart a proven fact from a myth.<\/p>\n\n\n\n

But fret not! Today, we will help you debunk some common ecommerce marketing myths and and make you aware of the real facts to counter those myths.<\/p>\n\n\n\n

So what myths of e commerce are the most common among entrepreneurs? Let\u2019s get started!
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<\/span>Myth #1: Customers have unrealistic expectations about the cost of the product<\/span><\/h2>\n\n\n\n

Reality:<\/b> It is often believed that the lower your prices are, the better chance you will have to sell your product. However, this statement is slightly off the mark. This is one of the pretty new marketing realities.<\/p>\n\n\n\n

The cost of the product is surely a determinant factor\u2014there are no two ways about it. That said, the decision to buy or not to buy a product doesn\u2019t solely depend on the cost. In fact, nothing can be farther from the truth.<\/p>\n\n\n\n

And if we dig a little deeper, we can see that the businesses fail to maintain a balance between the quality of the product and its cost. Customers are actually ready to pay more for a great product.<\/p>\n\n\n\n

Let\u2019s have a look at the factors that customers consider before making the final purchase:<\/p>\n\n\n\n